Syracuse’s WSEN, Sunny 102 combining into one ‘super’ radio station
March 21st, 2016 by Geoff Herbert, Syracuse.com
Two Syracuse radio stations are combining to form one “superstation.”
Galaxy Communications announced Monday that WSEN-FM 92.1, previously owned by Leatherstocking Media Group, is merging with the Galaxy-owned WZUN Sunny 102 FM next week. For the next seven days, the stations’ combined programming will be heard on both frequencies, 92.1 and 102.1 FM.
Then on Monday, March 28, all on-air personalities for both stations will be heard on 102.1 FM.
“It’s a very unique situation,” Galaxy Communications C.E.O. Ed Levine said in a phone interview.
WSEN had branded itself as playing “Central New York’s Greatest Hits,” primarily golden oldies and classic rock ‘n’ roll. Levine said it was “one of the longest continuous format stations in the market.”
The oldies format will be mixed in with Sunny 102, which has been playing “classic hits” for years. Sunny 102 is also well-known in the Syracuse area for switching to Christmas music every year as a sponsor for Lights on the Lake during the holiday season.
“We are thrilled to be able to continue the legacy of WSEN by combining it with Sunny 102 to create a superstation,” Levine explained in a press release. “We’ve expanded our playlists to incorporate a tremendously wide variety of music. Plus, we preserved several jobs for some of Syracuse’s best known radio personalities. It’s a great day.”